Overview
Apex Sequence is committed to protecting the privacy of everyone who visits our website or places an order. This Privacy Policy explains what personal information we collect, why we collect it, how we use it, and what rights you have over it.
This policy applies to information collected through apexsequence.com and any related communications (email, order processing). It complies with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Ontario privacy law.
By using our website or placing an order, you consent to the practices described in this policy. If you do not agree, please discontinue use of our website.
Data We Collect
We collect only the information necessary to process your order and communicate with you. This includes:
Your first and last name, used to address your order and communications.
Used to confirm your order, provide payment instructions, and send shipping updates.
Street address, city, province, and postal code required to fulfill and ship your order within Canada.
Products ordered, quantities, pricing, and transaction reference for Interac e-Transfer payment reconciliation.
We do not collect payment card numbers. All payments are processed via Interac e-Transfer directly through your own banking institution. We never handle or store credit card, debit card, or banking credentials.
How We Use Your Data
Your information is used strictly for the purposes it was collected. We do not use it for marketing or profiling without your explicit consent.
Fulfilling Your Order
We use your name, shipping address, and order details to pick, pack, and dispatch your products. Your email is used to confirm receipt of payment and provide tracking or delivery information.
Order-Related Communications
We may contact you by email if there is a question about your order, a shipping delay, a product issue, or a return request. We do not send unsolicited promotional emails.
Legal and Compliance Obligations
We may retain and disclose information where required by law, court order, or a government authority with lawful jurisdiction, consistent with our obligations under PIPEDA.
Google Analytics
Our website uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies and similar tracking technologies to collect anonymized data about how visitors interact with our site — including pages visited, session duration, device type, and approximate geographic location (at the city level).
— Anonymized IP address
— Pages viewed and navigation paths
— Browser type and device information
— Approximate location (city/region)
This data helps us understand aggregate site usage patterns so we can improve content and user experience. It is never linked to your personal order information.
Google Analytics data is processed by Google LLC in accordance with their Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, or by disabling cookies in your browser settings.
Third Parties & Data Sharing
Apex Sequence does not sell, rent, trade, or otherwise transfer your personal information to third parties for commercial or marketing purposes — ever.
The only circumstance in which your information is shared with an external party is when a shipping carrier requires your name and delivery address to complete delivery of your order. This disclosure is limited strictly to what is necessary for fulfillment.
We do not share your information with data brokers, advertising networks, social media platforms, or any entity for profiling or targeted advertising.
Our Commitment
Your personal information is used solely to fulfill your order and communicate with you about it. We do not sell it, share it for advertising, or disclose it to any third party except where required by law or strictly necessary for delivery.
Data Retention
We retain personal information only as long as necessary to fulfill the purposes for which it was collected and to comply with applicable legal and accounting obligations.
After the applicable retention period, personal information is securely deleted or anonymized. Financial records may be retained longer where required by the Canada Revenue Agency or other applicable legislation.
Your Rights
Under PIPEDA, you have the right to know what personal information we hold about you and to control how it is used. Specifically, you have the right to:
Request a copy of the personal information we hold about you.
Ask us to correct any inaccurate or incomplete information we hold.
Request deletion of your data where we are not required to retain it by law.
To exercise any of these rights, contact us at info@apexsequence.com. We will respond within 30 days as required by PIPEDA. If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada at priv.gc.ca.
This Privacy Policy is governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein, including PIPEDA. Any disputes relating to this policy shall be resolved in accordance with Ontario law.
We may update this Privacy Policy from time to time. Material changes will be reflected by an updated effective date at the top of this page. Continued use of our website following any update constitutes acceptance of the revised policy.
Contact Us
For any privacy-related questions, access requests, corrections, or complaints, please contact our Privacy Officer:
Apex Sequence
info@apexsequence.comWe aim to respond to all privacy inquiries within 30 days.
Ontario, Canada